{"id":5936,"date":"2019-07-19T11:07:54","date_gmt":"2019-07-19T09:07:54","guid":{"rendered":"https:\/\/milano.archiproducts.com\/?p=5936\/"},"modified":"2021-06-29T14:44:22","modified_gmt":"2021-06-29T14:44:22","slug":"wher-to-go","status":"publish","type":"post","link":"https:\/\/milano.archiproducts.com\/en\/wher-to-go\/","title":{"rendered":"WHER to go?"},"content":{"rendered":"<h3>Meet WHER, the navigator App created to help women walking safely in any area of the city<\/h3>\n<p><strong>Choose any street, fearlessly.<\/strong>&nbsp;This is the motivation behind <strong>WHER<\/strong>, the navigator App created for women that allows you to evaluate streets based on how safe they are. Available on Apple Store and Google Play, it was <strong>presented in Milan<\/strong> during a launch event<strong> in Via Tortona 31<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5862 size-large\" src=\"https:\/\/milano.archiproducts.com\/wp-content\/uploads\/2019\/06\/IMG_2518-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\"><\/p>\n<p>In Italy, according to ISTAT data for 2018, 36.6% of women say they do not go out at night because they are afraid. To respond to this need, WHER addresses all women &#8211; students, professionals, travellers &#8211; offering a tool for sharing and comparison, and a <strong>new approach to living in the city with complete peace of mind<\/strong>.<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5857 size-large\" src=\"https:\/\/milano.archiproducts.com\/wp-content\/uploads\/2019\/06\/IMG_2531-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\"><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5873 size-large\" src=\"https:\/\/milano.archiproducts.com\/wp-content\/uploads\/2019\/06\/IMG_2489-768x1024.jpg\" alt=\"\" width=\"768\" height=\"1024\"><\/p>\n<p>The app is a powerful <strong>crowdsourcing<\/strong> tool, meaning it collects assessments from users and transforms them into information for other women via an algorithm. Once you have chosen the city, the map shows an overview of the places, through which you can discover the <em>street maps<\/em>, or the assessments and comments related to a street and get directions to a specific destination.&nbsp;<strong>The route indicated is therefore not the shortest<\/strong>, but rather the one that is the most highly recommended by the WHER community. This implies that the navigator changes course depending on the time slot, because a street during the day can be a very different place in the evening and at night.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5869 size-large\" src=\"https:\/\/milano.archiproducts.com\/wp-content\/uploads\/2019\/06\/IMG_2496-768x1024.jpg\" alt=\"\" width=\"768\" height=\"1024\"><\/p>\n<p><span style=\"font-weight: 400;\">The message behind WHER is not: &#8220;be careful where to go&#8221;. The App aims at encouraging to create a network and share useful tips on which way to go, to go wherever women want.&nbsp;<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5870 size-large\" src=\"https:\/\/milano.archiproducts.com\/wp-content\/uploads\/2019\/06\/IMG_2495-768x1024.jpg\" alt=\"\" width=\"768\" height=\"1024\"><\/p>\n<p><b>ABOUT WHER<\/b><\/p>\n<p><span style=\"font-weight: 400;\">WHER is a social startup created in Turin in 2018. The two founders are Eleonora Gargiulo (CEO) and Andrea Valenzano (CTO). At the moment, 7 people are working at this project, including developers, marketers and city managers. WHER has been created to help women feel free to go wherever they want to, thanks to other women&#8217;s support taking part to a little, big social change.&nbsp;<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5850 size-large\" src=\"https:\/\/milano.archiproducts.com\/wp-content\/uploads\/2019\/06\/IMG_2556-768x1024.jpg\" alt=\"\" width=\"768\" height=\"1024\"><\/p>\n<p><strong>Looking for a venue to host your event, meeting, product launch or shooting?<\/strong> <span style=\"font-style: inherit !important; font-weight: inherit !important;\">Right in the heart of the Tortona Design District, Archiproducts Milano is the co-net-working hub available all year round for press days, photoshoots, temporary showrooms, pop-up shops, workshops, exhibitions and gatherings. Mainly reserved to an audience of Architects and Designers, the venue is also suitable for happenings addressed to Fashion, Music, Cinema and Culture professionals. <\/span><\/p>\n<p><strong>Contact us!<\/strong> We\u2019ll help you choose the best solution for your event.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meet WHER, the navigator App created to help women walking safely in any area of the city Choose any street, fearlessly.&nbsp;This is the motivation behind WHER, the navigator App created<\/p>\n<div><a href=\"https:\/\/milano.archiproducts.com\/en\/wher-to-go\/\" class=\"exp-read-more exp-read-more-underlined\">Read More<\/a><\/div>\n","protected":false},"author":1,"featured_media":5862,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[44],"post_folder":[],"class_list":["post-5936","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-blog_eng"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WHER to go? - Archiproducts Milano<\/title>\n<meta name=\"description\" content=\"Meet WHER, the navigator App created to help women walking safely in any area of the city. 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