Room 4: The center of the 3M Experience
With its captivating atmosphere, Room 4 set the stage for a day of dialogue and idea exchange. It’s a space that highlights the beauty, research, and development of the products and materials on display.
3M’s surfaces were in the spotlight: adhesive films, decorative coverings, and technical materials that combine aesthetics with performance. On the room’s walls, 3M materials interacted with light and textures, creating dynamic, shifting effects. Each product was designed to provide a practical solution without sacrificing a strong visual impact.
The attending designers and architects had the chance to experience these products firsthand and explore their potential applications to enhance their projects.
Networking on the Terrace
After the workshop, guests moved to the building’s terrace for an informal aperitif, offering more opportunities for networking. It was the perfect moment to continue discussions, deepen the topics covered, and strengthen connections between brands and professionals.
