10 architects present their idea of an “Instagrammable” home to an audience of potential customers
In Via Tortona 31, Architecture and Interior Design meet the world of social media. On Saturday, October 19th, the first event organized by Architects Filippo Chiesa Ricotti (Gruppo Tre Architetti) and Luca Donzelli (Luca Donzelli Architetto) took place to make professionals have a closer look at how social media have changed the way we design.
During the event, 10 architects and designers were invited to present their “tactile” mood boards to communicate their own idea of style in an interior design project.
Browse the gallery of the event
More than 50 architects and interior designers attended the event to experiment with a new way of communicating their work, exploring the potential and benefits of social media. Above all, the opportunity to have a closer contact with their followers, customers and brands operating in the building and interior design field, generating a huge virtual network of contacts.
Together with the two organizers, 8 young professionals were involved: Caterina Pilar Palumbo, Elisa Monico, Stefano Manzini, Andrea Benedetti, Mariana Martini, Mirko Calasso, Andrea Ceriani and Tommaso Spinzi.
The choice to present “tactile” mood boards stems from the desire to give substance to the design idea, which begins to take shape through the choice of finishes, palettes and materials.
The event was supported by 10 sponsor brands: Turati Cucine, the Altaeco Group (Ceramica Bardelli, Vogue, Appiani), Boero Vernici, Bticino, Braga Pavimenti, Tecnografica, Cemento Line, Navoni Marmo, Marra Pavimenti and Acer with its ConceptD.
