On the occasion of the White show, Archiproducts hosted the fashion brand WHO DECIDES WAR by Everard Best and Téla D’Amore during Milan Fashion Week 2022. The concept trade show connects brands, designers and stylists in the beating heart of the Tortona Fashion District.
In particular, the temporary showroom has been designed with the aim of offering an unconventional experience thanks to clothing pieces, especially denim, with diversified shapes, enhanced by particularly creative inserts and applications.
The brand wanted to select unique design spaces that reflected the innovative aspect of the new WDW collection, as well as the values and style of denim that goes beyond fashion.
